Having owned a piano studio before, Sara knew how difficult it could be to fill a piano studio, but she was amazed by the results. “From the opening of my studio in June to mid-September, my studio completely filled.”
“From the opening of my studio in June to mid-September, my studio completely filled.”
After taking a course in Piano Pedagogy in college, Sara was inspired to open her own studio. She taught piano lessons to a handful of students while finishing college and continued to teach as she worked full time teaching music in a school setting. But after a few short years she made the decision to shift her focus, closing her piano studio in order to dedicate her time to her teaching position.
But five years (and two children) later, the fond memories of her former piano studio called to her.
“I decided it was the perfect time to build a new studio while also having the flexibility to grow with my one and three year old daughters.”
“I marketed my entire business around my offering WunderKeys.”
When re-opening her piano studio, Sara decided to focus on a specific niche market in order to maximize her advertising benefits: preschool piano lessons.
Sara explored various options for a preschool piano curriculum and came across WunderKeys.
“I researched many options, but WunderKeys proved to be, by far, the most flexible, as well as supportive, option. The online community support available from WunderKeys is amazing!”
Sara made the decision to focus solely on offering WunderKeys Preschool Piano lessons to her community.
“I marketed my entire business around my offering WunderKeys. I named my business the Preschool Piano Academy. It was my hope that I could provide the early childhood music education that my community was previously missing. “
To begin rebuilding her studio, Sara created a website that focused on preschool piano lessons and offered an online registration option. She also started a Facebook page which she actively maintained and delved into Facebook advertising to spread the word about her WunderKeys lessons.
She filled her entire studio in just one summer.
Having owned a piano studio before, Sara knew how difficult it could be to fill a piano studio, but she was amazed by the results.
“From the opening of my studio in June to mid-September, my studio completely filled. I have had to put a few new student inquiries on a wait list!”
In the past, Sara had been asked if she offered lessons to children under the age of 5, so she knew there was community interest, but the rapid growth of her studio was eye-opening.
“Before I found WunderKeys, I was simply turning away students under the age of five. Boy do I wish I’d have found WunderKeys sooner! I was surprised by the immense support and desire for a method like this in my community!”
Her studio parents became a word-of-mouth machine.
100% of Sara’s students are using the WunderKeys program, and her studio continues to thrive. The parents of her students have become a word-of-mouth machine, frequently recommending her studio in Facebook groups and to their friends with glowing comments.
“I have received inquiries from new students regularly, often several times a week.”
But it’s not only her students and their parents who are loving WunderKeys… Sara loves it too!
“Teaching WunderKeys is nothing like the “traditional” piano lessons you took growing up. Lessons are active, engaging, and so much fun for both the student and the teacher, all while remaining just as educational as those traditional piano lessons you grew up with!“